Opened one of these today with a laborious 40 minute meeting. If you don't already have an account with them, they ask all sorts of personal financial questions such as your monthly income and expenditure, how much other money you have etc. Needless to say I refused to answer such questions.
Interestingly the person I was dealing with said that this is a limited offer. When FA receive sufficient deposits, they will summarily cease taking further deposits at the current fixed rate.