Hi Alan
I have removed the press statement from Darragh O'Brien, as he has removed it from the website.
But with respect, your response is nonsense.
fully transparent, three-stage sign up process,
If it's so fully transparent, how are so many people caught out by it?
How do so many people sign up for this inadvertently?
Why do you design the wording and name to mislead people into thinking that they are on Irish Rail's website?
Why use a word like "continue" when you are moving to another website?
Why not open up the website in a completely separate window, with different colours and with a meaningful company name on the page?
Why not remove the logo of Irish Rail from the sign up page?
The banner highlights that that the enrolment is with a partner rather than the selling website directly.
It is not a banner in the normal sense of the word "banner". I see banner ads all the time, but I don't think I have ever clicked on one.
It appears to be an integral part of the Irish Rail website with a wording such as "Save €15 on your next Irish Rail purchase"
Why don't you say in a separate banner distinct from the main website layout "Join our savings club for €12 a month and get savings" ?
It does not "highlight" it. It mentions it on a very busy page.
If you highlight it and people consciously choose to give you, a company they have never heard of before, their credit card details, then they have only themselves to blame.
When you charge people , why don't you give them a clear description on the credit card?
Why use terms like "point of sale" or "complete save"?
Why not use Completesavings.ie so that people who have inadvertently signed up for it can easily find out what they are being charged for?
By the way, how much do you pay Irish Rail for each customer who signs up?