It's in your interest for this Code to be strictly enforced.
On the contrary - if I was being selfish I'd say that my own interests would be best served if there was no Code or regulation whatsoever. When I started in this business in the late eighties, there was very little regulation and the process of selling any sort of investment or pension policy was pretty much (a) talk to the client about it and (b) get them to sign the form. If such a regime still existed today I dare say I would be earning more money as it was far less time consuming and therefore I could sell more products in a working day.
Besides, I offer execution-only services and also advisory services, so I'm not sure why you'd think it's in my best interests for this Code to be strictly enforced, above any other broker's.
But unethical salespeople created a need for regulation and so we work with it. The regulations do improve the perception of professionalism in this business so looking at the bigger picture they're to be welcomed. They also do protect consumers, especially the vulnerable - those who wouldn't know how to switch on a computer, much less study Askaboutmoney.com.
Anyway, I suppose my objection to the widespread blurring of lines between advisory service and execution-only can be summed up in two points: -
(1) It makes it difficult for an "ordinary" consumer (not the clued-in punters who frequent AAM) to understand what sort of advisor or service is best suited to their needs.
(2) It leaves the door open for unethical brokers to sell inappropriate products to unwitting consumers, cover themselves with an execution-only declaration and all of a sudden a widow or orphan loses a chunk of her life savings to a product she didn't understand, the broker can't be pursued because she signed an execution-only declaration and the myth that this industry is populated solely by charlatans and rip-off artists gets reinforced...again.
I've no doubt that CapitalCCC, like all the brokers who post on this board that I've seen, will offer sound, honest and good advice to clients regardless of whether or not they're required to do so by legislation. If all brokers acted with integrity, there would be no need for regulations at all.
I've no problem with a certain amount of pragmatism being shown in the interpretation of the Code, when it benefits a consumer. I just think there are risks involved if the Consumer Protection Code is not seen to be enforced, as it will therefore follow that unethical brokers won't be afraid of it.