The lender must cover the cost somehow. I am not saying that they load broker customers over non broker customers. I am suggesting that they build this cost of sales into the margin that they charge as a matter of course. This would seem, to me, to be normal business practice. Can you show that this is not the case?
Yes! I get the exact same rates (and often better) that you have listed in the best buys section. How else would I get customers, if what I am charging is more expensive than that they can get themselves? I would be out of business in a week! I am glad to say that the proof that I am not passing on higher margins, is the fact that my business is doing well!!!
If that is the case then all brokers would be recommending the same lender in each (loan size,
LTV ratio etc.) category every time and I don't think that this is the case. Again if you can show otherwise I'd be very interested.
In my experience, no two loans are the same. If the loans were the same, I would recommend the exact same bank, ie the one that was best value. Simple. In real life, what appear to be small diferences in various mortgage aplications can have a significant influence in the lender that suits the customer best. Remember, it is not always price that decides which lender to deal with.
The opportunity cost of being sold a mortgage which is not the cheapest in the relevant category thereby facing higher interest costs than necessary? We have seen first hand accounts of this happening here on
AAM in the past.
See my point above.
To turn your question around, perhaps you can explain to me what benefit - in terms of cost - a broker is when an individual can simply choose the cheapest mortgage rate that matches their needs from existing lists
such as this?
I would be glad to!
1. I can get a customer the same, if not better, prices than listed here. Fact. I can verify this to you, but I certainly wont post it on a public website like this. If you want real examples I can show you.
2. Product knowledge - for example I can save a customer money through my product knowledge. For example do many people here know where you can get a car loan at 3.1% guaranteed? I do - and I have helped plenty to organise there finances in the cheapest manner possible.
3. Opportunity costs - associated with getting mortgage approval, cheque issue, and other related matters. We deal with lenders all day every day. It our job. I can save customers hours or days of messing around with lenders during the whole house buying/remortgage process.
Does this answer some of your queries?