Dixons Laptop - 5 year Cover

I used to sell these extended warranties for a well known major English brown and white goods retailer. The pressure from the management to sell these was incredible and your percentage warranty sales would affect your job prospects. We were unofficially told that 90 % of the revenue generated from these sales went to profit and 10 % went to the service department. When customers phoned the service department it would often ring out, or the customer would be put into a lengthy automated messaging service, both with the goal of making the customer give up.
Looks like your knowledge of warranty products matches the (typically poor) level of knowledge of electronics staff regarding their products. What about the % of the Revenue that went to the insurance company (assuming that the insurance company who paid out on my claim for replacement weren't doing so out of the goodness of their heart)? What about the technical support lines manned by 3rd party agencies who provided the first-line technical support and had nothing to do with the 'service dept'?
 
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