Ridiculously cheap for the area - can't understand the price given the location and the fact that it's a lakeside plot. Even taking into account the fact that local needs requirement will mean that it's only of interest to a limited amount of people, the price is still very much on the low side (maybe a mistake?)
I've seen sites in Wicklow go for over 200k, e.g.
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From what I know, it's pretty hard to get PP in Wicklow - I think Local Needs is pretty much in force around the county (someone from the area can probably confirm this) so bear this in mind before going too far..