Yip - exact same experience. My wife visted Halfords and came home with a verbal list of makes, models prices. We were dead set on a BMX model for our son. To show me, we went online. Hey presto only a UK website. So here we were looking up UK PRICED models, phone in other hand on to local Halfords while the guy said, see model X, Y and Z, and heres our prices.... So threw in the towel, Googled Bikes Shops Nothern Ireland, found Chain Reaction Cycles, phoned just to hear a human voice before placing the order we also wanted to be sure we would have it in time for his Birthday. They said 24 hours delivery. Ordered 11.30am on Tuesday, Bike arrives 3pm Wenesday afternoon (yes next day), I think postage was free or if not no more than 10-15 Euro. It came in more than half price than Halfords down here. UNBELIEIVABLE.