A ajapale Moderator Messages 7,701 1 Jan 2009 #1 Aviva - the new name for Hibernian sounds like a bad car from the early 1970s. What's wrong with Hibernian?
Aviva - the new name for Hibernian sounds like a bad car from the early 1970s. What's wrong with Hibernian?
R rmelly Guest 1 Jan 2009 #2 Aviva is the parent company, some genius presumably saw an opportunity to extract positive synergies by rebranding.
Aviva is the parent company, some genius presumably saw an opportunity to extract positive synergies by rebranding.
I IsleOfMan Registered User Messages 924 1 Jan 2009 #3 Which was formerly known as Norwich Union and CGNU.
P polaris Registered User Messages 173 5 Jan 2009 #4 They are spending millions using Bruce Willis and Ringo Starr among others to advertise the rebranding in the UK.
They are spending millions using Bruce Willis and Ringo Starr among others to advertise the rebranding in the UK.
C Caveat Registered User Messages 4,007 5 Jan 2009 #5 polaris said: They are spending millions using Bruce Willis and Ringo Starr among others to advertise the rebranding in the UK. Click to expand... Money well spent. The ads are awful.
polaris said: They are spending millions using Bruce Willis and Ringo Starr among others to advertise the rebranding in the UK. Click to expand... Money well spent. The ads are awful.
